18 search terms are quietly wasting spend
Statistically gated against your own conversion baseline, so only terms that prove they underperform get flagged. Each one comes with a recommended match type and projected savings, ready for you to review.
Start with just your domain for competitor and AI visibility insights. Connect Google Ads to unlock the search terms, placements, and tracking gaps quietly draining spend. Every finding ships with evidence, confidence, and a dollar impact.
No vague "optimization scores." Each finding tells you exactly what's happening, why we're confident, and what it's costing you, so you can act on it or skip it with eyes open.
Statistically gated against your own conversion baseline, so only terms that prove they underperform get flagged. Each one comes with a recommended match type and projected savings, ready for you to review.
Game apps, foreign ccTLDs for a US account, parked domains, and pure-impression PMax inventory, ranked by waste.
Conversion-lag curve, primary and secondary goals, and offline-signal coverage. We tell you which drops are real and which conversions are still landing.
Track when AI Overview answers cite your domain, which competitors are cited instead, and how AI presence overlaps with your paid spend.
Keyword-scoped competitor map, CPC drift, AI Overview citations, and brand bidding from one SERP pull per focus term.
Paid ads on brand SERPs detected, with advertiser, copy, and frequency. Trademark packets you review before filing.
We weigh competition, impression-share gains and losses, market demand trends, and your own segment efficiency to surface where more budget pays back, and where it won't.
Zombie URLs, broken redirects, noindex and canonical issues, stale URLs versus your sitemap, and label hygiene across landing pages, dynamic search ads, and page feeds.
CVR, CPC, and CTR percentiles by industry, geo, and device so you know whether a number is a real problem or normal for your space.
Every recommendation comes with the reasoning, the evidence, a confidence rating, and the projected dollar impact. AttriSight surfaces what to do. You decide what to apply in Google Ads.
Each flagged term has spent without converting and underperforms your account's own baseline at a statistically significant level.
These placements ran for 30 days with cost but no conversions. App inventory and foreign ccTLDs are flagged automatically when the account targets the US.
Your conversion-lag curve shows late-arriving conversions. Bid changes today would be made on incomplete data; wait for the curve to settle.
Paid ads detected on brand-term SERPs, with advertiser, ad copy, and frequency. Use the evidence to decide on defensive actions: own brand bidding, bid adjustments, or trademark steps.
One queued check pulls AI Overview presence, citations, and competitor mentions for each focus term. Cached so you don't pay for the same query twice.
Every intelligence layer runs together so you stop fixing one thing while another quietly bleeds. The same evidence a senior PPC analyst would pull up, at the speed of a dashboard.
AttriSight was created from over a decade of experience across paid search, analytics, AI, machine learning, and engineering. That experience includes large-scale e-commerce and lead-generation programs tied to over $1B in marketing spend.
The reason AttriSight is free is simple: the same analyst layer that reviews search-term waste, placement risk, tracking quality, AI visibility, competitor pressure, and brand protection should be accessible to marketers at any stage, from solo operators to in-house teams and agencies.
AttriSight runs on AWS with industry-standard security. Sign in with Google, connect with read-only access, and decide what gets applied in your account. You can disconnect anytime.